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Chevrolet's next crossover to resurrect Trailblazer nameplate?

by Ronan Glon

We expect to learn more about the model next week in Detroit.

Chevrolet resurrected the Blazer nameplate on a crossover that's arriving in showrooms in January of 2019. Rumors indicate the firm will bring back the Trailblazer nameplate, too. Nothing is official yet, but a dark teaser image seemingly backs up the report.

Motor Trend published the teaser image shown above. The magazine reports General Motors showed the photo to investors during a recent presentation in New York. It intentionally hides the model's overall design, but Motor Trend believes the nameplate will denote a small crossover positioned between the Trax and the Equinox. 

Buyers hoping the next Trailblazer will pick up where the last-generation model left off will be disappointed. It will ride on a unibody platform, not a body-on-frame architecture like the model axed after the 2009 model year, and it will be a much smaller vehicle designed primarily for buyers in need of urban transportation. 

Purists cried foul when Chevrolet put the Blazer name on a unibody crossover. We don't know if there are any Trailblazer purists out there. If there are, Chevrolet isn't worried about offending them.

"Sometimes we get caught up in historical products. The point is Blazer is a great name and brings instant Chevy connection," Steve Majoros, Chevrolet's marketing director, told Motor Trend.

There's no word yet on when the 2020 Chevrolet Trailblazer will make its debut, or where it will be built. We expect to learn more about it next week during the 2019 Detroit auto show. One thing is certain: this time around, it won't spawn Saab, Isuzu, and Oldsmobile variants, or a retro-inspired convertible hot rod like the Chevrolet SSR.

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