Chevy throws a paddleboard on a Traverse for SEMA

The Traverse SUP concept fits among SEMA\'s tamest entries, essentially sticking to factory accessories and a two-tone color scheme.

General Motors has previewed the Traverse SUP, a conservatively customized concept heading to Las Vegas for SEMA.

Designed to accommodate the trending sport of stand-up paddling, the SUP essentially sticks to GM factory accessories including 20-inch wheels, black accents, assist steps, a trailer hitch and all-weather floor liners, among other upgrades.

The only SEMA-style customization appears to be limited to a two-tone color scheme with Blue Wave graphics.

Chevy will have around 20 different models at the SEMA Show, some presumably more exciting than the Traverse SUP.

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