Hyundai plans expansion of crossover rangeby Ben Hsu
Hyundai will offer a five-crossover lineup, plus green alternatives, by 2020.
Hyundai has plans to drastically revamp its crossover lineup due to the market making a rapid shift away from traditional family sedans and towards CUVs.
"It's a game changer for us," Hyundai Motor America CEO Dave Zuchowski told Automotive News. "It's not just adding new vehicles, it's doing a better job of positioning a family of CUVs."
Hyundai will add two small crossovers at the entry-level end of its range, beginning with a B-segment scheduled to go on sale in 2018. It would then be followed by an even smaller A-segment vehicle.
On the opposite end of the size spectrum, the Santa Fe will become a true 8-passenger full-size crossover and adopt a new name to avoid confusion between the Santa Fe and Santa Fe Sport. The latter will also get bigger but will "and adopt a more rugged persona akin to a Jeep," says Automotive News. Finally, the Tucson will hold down the middle of the range while growing slightly in size.
Hyundai hopes to have the lineup in place by 2020, which is also the deadline Hyundai has put into place for is plan to offer 14 green vehicles in its range. Many of the green options will overlap with the new crossover offerings as generational redesigns are introduced.