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Subaru discontinues Crosstrek Hybrid for 2017

The Subaru Crosstrek Hybrid is no more.

Subaru is pulling the plug on its Crosstrek Hybrid. The Japanese automaker announced on Friday that the Crosstrek Hybrid will not be returning to Subaru showrooms for the 2017 model year.

The news doesn't come as a surprise as the Crosstrek Hybrid has been a slow seller since its introduction at the 2013 New York International Auto Show. The Crosstrek Hybrid offered only a modest 3mpg increase over its gas-powered sibling in city driving, yet commanded about $5,000 more than the regular Crosstrek. Given that cost/benefit ratio, the Crosstrek Hybrid was destined for failure.

The death of the Crosstrek Hybrid leaves Subaru without a hybrid in its lineup, but the automaker says it is committed to bring the gas-saving technology back in the not-too-distant future.

"It is important to note that we are not leaving the hybrid market permanently,” said Jeff Walters, executive vice president of sales, Subaru of America, Inc. "We are currently working on a new hybrid vehicle, although it is too early to discuss specifics.”

Subaru says its next hybrid vehicle will be based on its latest Subaru Global Platform, which debuted earlier this year beneath the next-generation Impreza. In addition to being hybrid-compatible, Subaru says its new platform can also accommodate a pure electric drivetrain.

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