Rolls-Royce to unveil Alpine Trial Centenary Collection Ghost at Auto China

Rolls-Royce is celebrating its heritage with a new Ghost model.

Rolls-Royce will unveil a special edition Ghost at the upcoming Auto China 2013 to commemorate the 100th anniversary of the brand's first participation in the Austrian Alpine Trials.

In June of 1913 the Rolls-Royce Works Team, along with privateer James Radley, set off to complete the 1,820 mile Austrian Alpine Trials in four identically prepared Silver Ghosts as a way to showcase Rolls-Royce's sterling reputation for performance and reliability. Just as planned, all four Ghost models successfully completed the grueling challenge, cementing Rolls-Royce as the ‘Best Car in the World'.

In order to celebrate the 100th anniversary of that momentous achievement, Rolls-Royce will unveil the Alpine Trial Centenary Collection for its Ghost sedan at the Auto China 2013.

Paying tribute for the four Silver Ghosts that took part in the 1913 event, the bespoke Ghost is finished in a unique blue exterior color with black-painted wheels and grille. Rolls-Royce notes that the Ghost Alpine Trial Centenary Collection is the first modern Roller to sport a painted grille.

Inside the car features a clock that "displays the stages of the rally and timings” and hand-crafted inlays that accurately depict the topography and distances of the Alpine route.

The Alpine Trial Centenary Collection is Rolls-Royce's first-ever heritage-inspired model.

"The 1913 Alpine Trial was an extraordinary moment in the rich history of Rolls-Royce Motor Cars,” said Torsten Müller-Ötvös, CEO Rolls-Royce Motor Cars. "The standards of engineering and pioneer spirit required to achieve such feats stands as inspiration to everyone associated with the marque. The Bespoke Alpine Trial Centenary Collection is a fitting tribute to these achievements.”

Rolls-Royce also plans to celebrate the 100th anniversary of the event by embarking on a two-week journey that will follow the path of the 1913 Alpine Trial through Austria, Slovenia, Italy and Croatia. A 2013 Alpine Trial Centenary Collection Ghost and Radley 1913 Silver Ghost will participate in the rally.

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